Skip to main content
Conviviality Direct


Bibendum’s range of over 4,500 wines make it the UK’s leading wine specialist to the on-trade.

Alongside a range of premium spirits, craft beers and ciders and sake, Bibendum’s sales team support their customers by advising on ranges and how to bring those ranges to life through design, customer marketing and the UK’s top wine training team.

Customer Insight is a key strength of the Bibendum business. This combines unique insight on consumer trends and preferences from the recently relaunched Plonk app with demographic profiling and ranging data. Together the team can help customers find the best range and help their customers find the right drinks.

We love working with Bibendum because we believe relationships can take businesses further, and the way that Bibendum nourishes our relationship makes us feel we are working with friends who care about us and what we do.

Tomas Maunier Fazenda, Manchester and Leeds




different countries


salespeople across the country

Our drinks range

Today our diverse portfolio of drinks includes sake, craft beer and cider and premium spirits. But wine has always been at its heart. We have some of France and Italy's finest producers sitting alongside bottles from new wine frontiers like China and Uruguay. We have the great value, familiar wines customers know they want; and the undiscovered gems that make them smile with surprise.

You may also like...